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The Path to Prosperity masterplan is a blueprint for comprehensive development focused on enhancing the quality of life for AlUla residents. It aims to sustainably regenerate the urban core of the county. Broad in scope, the masterplan incorporates infrastructure development for increased land usage, housing, municipal services, entertainment, leisure, and cultural facilities in purpose-built neighbourhoods. These are designed to meet the needs of AlUla’s rapidly expanding population.
Launched with a clear focus, Path to Prosperity aims to elevate and enhance the community’s quality of life in AlUla Central and South. It will boost economic opportunities, provide training, and upskill the community while offering quality education, healthcare, and transportation services. Directing the next stage of AlUla’s regeneration, Path to Prosperity will create a network of vibrant city centres, each with a collection of amenities, services, and green spaces.
